Typically you would want to advertise exciting features when advertising a book. This time I want to prome boring releases.
This book includes a chapter on how we managed to take the drama out of releasing software. The software we released was exciting, but the actual releases were calm and measured. In one case we had a project manager prepare 30 scenarios, 27 bad and 3 good. In the end it went so well that none of the good scenarios applied. This was the digital release of the Cursed Child Script book.
Here is the book including a chapter on how we made the magic: